Learning and Implementing a New Way To Create Content

After the various conferences the last few weeks, there is a lot to implement. One new strategy is the IUC – Infinite Upcycle. It is a strategy to not only “create more content” – but to systematically brainstorming as many topic ideas as possible and then scoring them to see which topics will have the most impact with the least …

Working on More “Bit Sized” Content News and Updates

Over the recent weeks, a lot of new strategies and marketing concepts have been presented to us. One of the more interesting ideas is to make shorter form video and audio content. This allows the user to find us by searching a specific question and then being able to get the answer right away. What we have learned is that …

Celebration for our investment company: Global From Asia

GFA, our media division at Shadstone, has a triple whammy this week and we are spotlighting that here on the Shadstone investments blog. It is celebrating three milestones: Turning six years old – the domain was registered back in 2013 in October and now we just renewed the domain for another year, going into its seventh year in existence. It …

Leveling Up The Business With Ecommerce Gladiator

Our founder is releasing his fourth book this month – EcommerceGladiator.com/book and each time there is a book, there is new developments made. The business has really moved forward on the e-commerce / Amazon FBA the past few years and this book puts all of that together. It is a mix of the story of starting an Amazon FBA business …

Sticking With Our Hong Kong Company Structure

As tensions rise in Hong Kong, we support local businesses and corporate governance. We at Shadstone are heavily invested in Hong Kong over the years, with our corporate headquarters there since 2008. We re-organized the company from a Florida corporation (established in 2007) to HK and have enjoyed the multi-currency banking, the ease to do business with Mainland China, as …

Balancing Sales and Operations In a Team

Here at Shadstone, our skill and strength has been operations. We have built the culture around having good system and tools in place in order to get the job done – on time and in good quality. Yet this has made the team very strong – and lopsided – on operations. Our systematic approach to content creation through Google sheet, …

Building Out a More Developed Wechat Business Development and Marketing Team

Business in China is done on Wechat. Shadstone is still very closely engrained in China business and the community. With our recent strategic alliance with Trustrade business network, Global From Asia and Trustrade have formed Business Networking Extravaganza. This will be a recurring event in various cities in China and Asia where expats and locals alike can join in the …

Upgrade To Our Brand Image here at Shadstone

Quick update, but we have updated our homepage at https://www.shadstone.com to be more modern and simple. As we have been making more alliances and deals – Shadstone is becoming less of a shadow and a bit more public. Our founder Mike never even made a website for the Shadstone company for many years – it was always a shadow that …